You Are Not Supposed
to Feel This Way.
Fitness & Nutrition Coaching for Veterans,
First Responders, and Men Over 30.
- Designed for busy men with real responsibilities
- Works at home, in the gym, or on the road
- Efficient training that fits your schedule
- Real fat loss and real strength rebuilding
- Built for banged-up bodies — injuries and all
No gimmicks. No extreme diets. No wasted time.
Built for Men Who Refuse to Accept That Future.
Veterans. First Responders. Men Over 30. The man who has given everything and now wants to take his body back.
Veterans
You served. You sacrificed. You came home carrying more than a ruck sack. The injuries are real. The years are real. Iron Rooster was built by a Marine who knows exactly where you are — because he was there.
First Responders
The job demands strength, durability, and the ability to perform when it counts. Iron Rooster keeps you capable and ready — without destroying the body you need to do the work for the next 20 years.
Men Over 30
The job. The family. The years. They all take something. You're not broken — you're busy. Iron Rooster was built to fit inside the life you actually have, not the one you had at 25.
My Story.
I was an athlete. Team captain. College scholarship. NCAA All-American. Part of a nationally ranked program.
Then I became a United States Marine. And the Corps asked everything.
I gave it.
Left shoulder — rotator cuff torn. Labrum torn. Both. Full reconstruction surgery. Screws in my neck. Both knees. Two TBIs. One eye gone. Left foot crushed.
I'm not listing these for sympathy. I'm listing them because if you served — if you worked the job — you probably have your own list.
After the military came the corporate world. Then building businesses. Marriage. Kids. Responsibility. Long hours. Bad food. And slowly — the way it always happens — health moved to the back seat.
I went from 201 pounds to 265. Not all at once. A little at a time.
Until one night after a shower I looked in the mirror. And I felt something I hadn't felt since before the Corps.
The Marine was gone. The athlete was gone. The man my wife married — gone.
I had every excuse in the world to stay that way. The injuries alone would have given me a free pass.
I spent years reading hundreds of peer-reviewed studies. I rebuilt the system from the ground up — not for an uninjured 25-year-old in a commercial gym. For a man like me.
That system became Iron Rooster.
If my body can do this — yours can too.
Start the 90-Day Rebuild — $295
65 years old. Screws in his neck. One eye. Reconstructed shoulder. This is what the system does.
The Iron Rooster System
Three pillars. One app. Built for men with real lives and real responsibilities.
Pillar 1 — Strength Training
Push. Pull. Legs. Core. Every session. 15 to 60 minutes. Heavy compound movements that build real strength without destroying joints. No two-hour gym sessions. No boot camp. No movements that wreck a man who has already been through enough.
Pillar 2 — Fat-Burning Nutrition
We eat to burn fat. Not to starve. Real food from a normal grocery store. The Iron Rooster nutrition system turns on the fat-burning engine and keeps it running all day. Your family eats this way too. No separate meals. No special food to buy.
Pillar 3 — Discipline Through Simplicity
The system is simple. We eat the right way. We train the right way. That's it. Within 90 days the habits become second nature. At that point it's no longer a program. It becomes your lifestyle.
A quick word on running.
We ran a bazillion miles in boots and full gear for years on active duty.
It wasn't fun then. It's not happening now.
Besides — we're too old to run from a fight and too smart to start one.
So we don't run. And somehow we're still lean, strong, and in better shape than men half our age.
What Happens in the First 90 Days
Most men feel a difference inside the first week. Here's what to expect.
The Wake-Up
Energy begins to rise. Workouts feel strong and focused. Your body starts shifting into fat-burning mode.
You begin to feel like something is finally working.
Visible Change
The first visible changes start showing up. Bloating drops. Energy improves. The fat-burning system is turning on.
You're going to feel it.
Confidence Returns
Clothes fit differently. Energy is much higher. You stand a little straighter. People begin noticing.
"Have you been working out?"
The Habit Lock
The system starts feeling normal. Workouts become routine. Nutrition becomes automatic. Fat burning is fully on.
This is where real momentum begins.
The Change Becomes Visible
Fat burning shifts into another gear. You begin to feel an internal heat — like a furnace turned on. The physical changes are obvious. People start asking questions.
"Are you on a diet?" "Did you go on vacation?"
Iron Rooster Hits Its Stride
Your body is leaner and stronger. Muscles visible even when relaxed. Energy rises. Stress drops. Sleep improves.
You are becoming the man you were meant to be again.
Iron Rooster Is NOT...
We know you've tried things that didn't work. Let us be specific about why this is different.
Iron Rooster Is NOT
- A fad diet
- A quick fix
- Endless cardio
- Two-hour gym sessions
- Boot camp
- Military-style calisthenics
- Designed to destroy your joints
- Starvation
- Shakes replacing real food
- Points systems or special meals
Iron Rooster IS
- A proven system built on real science
- 15 to 60 minutes per session
- Real food from any grocery store
- Works at home, gym, or hotel room
- Built for banged-up bodies
- Built for men with jobs and families
- A system that fits the life you actually have
- Anti-inflammatory by design
- A lifestyle — not a temporary grind
- Built by a man who lived it
No gimmicks. No extreme diets. No wasted time.
Real Men. Real Results.
These are the men Iron Rooster was built for.
"265 lbs. I could barely bend over to tie my shoes. I had screws in my neck, a rebuilt shoulder, one eye, and every reason in the world to accept it. I didn't. 120 days later — 215 lbs. Off blood pressure meds. Off the pre-diabetes list. Off pain meds. Off the statins. Metabolic age below 50. I'm a better dad and a better husband than I was a few months ago."
265 → 215 lbs · 120 days · Off blood pressure, pre-diabetes, pain meds & statins
"Have known Rooster for years, he changed how he looked so much, and it stayed. We talked and I started doing what he was doing. This is day 1 vs day 90."
The first 3 weeks coming off sugar and carbs were hard. Then it clicked. The fat melted.
"I'm a retired firefighter, wasn't feeling good, time and injuries had caught up. Met Rooster at the gym, we talked, he showed me the program. I followed it, because I saw him. Can't believe that old Marine is that old. Anyway here I am — Day 1 vs Day 100."
Everything Inside the 90-Day Rebuild
One app. The complete system. Training. Nutrition. Daily accountability. Everything in one place.
The Iron Rooster 90-Day Training System
Complete 90-day program. Every session scheduled. Every exercise demonstrated on video. 15–60 minutes.
The Iron Rooster Nutrition System
Complete fat-burning nutrition plan. Meal plans. Recipes. Shopping guides. Real food. Normal kitchen.
Nutrition Tracking App
Hundreds of meals and recipes built in. Log meals. Track macros. Similar to MyFitnessPal — built for the Iron Rooster system.
Restaurant & Travel Nutrition Guide
What to order. What to avoid. Stay on the system no matter where work takes you.
Hotel Room Training Guide
Full workouts. Zero equipment. Zero excuses. Built for the man who refuses to lose ground on the road.
Daily Motivation — Text & Video
Every morning Iron Rooster shows up with you. Real talk. From a Marine. For men who've been in the fight.
Direct Email Access to Rooster — First 90 Days
Founding Members Only. Not a chatbot. Not a support ticket. Rooster. The man who built this.
A personal trainer charges $300/month. A nutritionist charges $300/month. Together that's $600 every month — with no guarantee.
Iron Rooster gives you both systems — training and nutrition — for less than half what you'd pay for a trainer alone.
Founding Member
Limited — Closes Soon
- Full 90-Day Training System
- Complete Nutrition System
- Nutrition Tracking App
- Restaurant & Travel Guide
- Hotel Room Training Guide
- Daily Motivation — Text & Video
- Direct Email Access to Rooster — 90 Days
- Permanently Locked Rate — $105/month forever
one-time payment
or 3 monthly payments of $109
Then $105/month — locked permanently
Start Your 90-Day Rebuild — $295 or 3 monthly payments of $109
Regular Price
After Founding Member Window Closes
- Full 90-Day Training System
- Complete Nutrition System
- Nutrition Tracking App
- Restaurant & Travel Guide
- Hotel Room Training Guide
- Daily Motivation — Text & Video
one-time payment
Then $125/month
After your 90 days, Iron Rooster keeps going. New programming. New challenges. Continued nutrition support. Daily motivation. Founding Members lock in at $105/month — permanently. Cancel anytime. No contracts. No games.
Our Guarantee.
I guarantee one thing.
The system works.
The training is sound. The nutrition is proven. The program is built on real science and real results.
What I can't guarantee is that you'll do it.
That part is on you.
Simple as that.
Founding Member Pricing — Closing Soon.
Iron Rooster is launching with Founding Member pricing for the first group of men through the program. I'm personally invested in every man who goes through this at launch. I want to know the system is working. I want your feedback. I want to get this right.
When the Founding Member window closes, the price returns to $349 and the Founding Member bonuses disappear permanently.
Don't sit on it.
Founding Member Exclusive Bonus
Every man who enrolls during the Founding Member window gets one thing nobody else will get at any price:
Direct email access to me for your entire first 90 days.
Not a support ticket. Not a chatbot. Me. A Marine. The man who built this system and rebuilt himself with it.
That access closes permanently when the Founding Member window closes. It will never be offered again at any price.
Real Questions. Straight Answers.
This is the question we get most — and it's the reason Iron Rooster was built the way it was. Rooster has screws in his neck. A fully reconstructed left shoulder. Two TBIs. A crushed left foot. One eye gone. Bad knees. This program was built for a body like that — and probably a lot like yours. Every movement is selected because it builds real strength without destroying joints. Nothing in Iron Rooster requires you to be unbroken. It requires you to show up.
If you have a specific injury, email us before you buy. We'll tell you straight whether this is the right fit.
The program is built around natural movements that work for banged-up bodies — but every man is different. If you've had serious surgery or you're currently under medical care — talk to your doctor first. That's not a disclaimer. That's just common sense.
Then email us. We'll tell you honestly whether Iron Rooster is right for you right now. We're not interested in selling this to a man it won't serve.
Most Iron Rooster sessions run between 15 and 60 minutes. That's it. No two-hour gym sessions. No endless cardio. We have jobs. Families. Real responsibilities. Iron Rooster was built to fit inside that life — not replace it.
No. Iron Rooster is built entirely on proven nutritional science and strength training fundamentals. No trends. No gimmicks. No proprietary shakes. Rooster spent years reading hundreds of peer-reviewed studies before building this system.
More importantly — he built it for a body like his. Injured. Older. Busy. Real. If it were a fad it wouldn't have worked on him.
Rooster is 65.
Next question.
You pick up where you left off. Life happens. Travel. Work. Family. Bad days. Iron Rooster isn't a program that falls apart the moment you miss a session. The app keeps your place. Your schedule is waiting when you get back.
Miss a day. Not a week.
That's exactly who this was built for. The program includes a complete hotel room training guide and a restaurant and travel nutrition guide. Whether you're in a motel room on the road for 30 days or on a job site in the middle of nowhere — the system still works.
Discipline doesn't have a zip code.
No. Iron Rooster works at home, in the gym, or in a hotel room. The only thing you need is the app and the willingness to show up.
A good personal trainer costs $300 a month and is with you for one hour, a few days a week. Iron Rooster is with you 24 hours a day. At home. At the gym. In a motel room at midnight before a big job.
A trainer rarely covers nutrition. You'd need a nutritionist for that — another $300/month. Iron Rooster combines both systems in one place, built specifically for men like us, by a man who has lived it.
That's a different thing entirely.
No. Everything in the Iron Rooster nutrition system is real food from a normal grocery store, cooked in a normal kitchen. No shakes replacing meals. No points systems. Our families eat this way too. Most of the time the kids won't even know anything changed.
Most Iron Rooster men feel a difference inside the first week. Not see — feel. Energy starts shifting. The body starts responding. Visible changes typically start showing up in week two. By week four the fat-burning system is fully running.
When you fuel and train your body the way it was actually designed to work, it responds. Quickly.
The 90-Day Rebuild is the foundation. After that, Iron Rooster keeps going. New monthly programming. New challenges. Continued nutrition support. Daily motivation.
Founding Members lock in at $105/month permanently. Regular members pay $125/month. Cancel anytime. No contracts. No games.
But here's what most Iron Rooster men find at the end of 90 days. They don't want to stop. Because it's not a program anymore. It's their life.
Email us and we cancel it. Same day. No runaround. No hoops to jump through. We're not interested in keeping a man's money if he doesn't want to be here.
But we're also not worried about it. Because the men who show up for 90 days don't leave.
You're still that man.
Let's go get him.
Start Your 90-Day Rebuild — $295 or 3 monthly payments of $109 · Founding Member pricing closes soonIRON ROOSTER… HIT IT HARD.